IPMI LEARNING LAB
Curb the Chaos:
LPR and Ticket-by-Mail Innovations in Hallandale Beach
Harvey Figueroa explains how fixed LPR and Ticket-by-Mail have helped Hallandale Beach double revenue with the same team and sparked a wave of upgrades across curb management and enforcement operations.
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Ideal for For City & Parking Leaders
Hallandale Beach more than doubled its parking revenue by gradually upgrading to a smarter, more scalable parking enforcement model. It began with fixed LPR cameras and Ticket-by-Mail in two off-street parking areas. Now, the city is is uniquely positioned to expand remote enforcement to curbside zones using vehicle-mounted LPR. While at the same time evaluate tech opportunities for overnight patrols to provide around-the-clock coverage, with AI-enabled enforcement tools in development to handle more complex violations.
Less Theory,
More Action
Walk away with real-world strategies your team can use:
- A scalable model for launching remote parking enforcement, starting with high-revenue locations and expanding with minimal disruption
- Proven tactics for reallocating staff and resources to improve coverage, reduce risk, and support education-driven compliance.
- A practical framework for building long-term enforcement strategies, including curbside rollout, legal readiness, and community trust.
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SEPTEMBER 25TH | 2 PM
Meet Our Speakers
Harvey Figueroa
Parking Services Manager
for the City of Hallandale Beach
Harvey Figueroa brings over 40 years of hands-on experience in parking operations and enforcement. His leadership has been fundamental in modernizing the city’s approach with a scalable, citizen-first strategy for increased safety and long-term compliance.
James Olivieri
Sr. Enforcement Solutions Advisor at gtechna
James Olivieri has over 27 years of experience in business development and strategic consulting in the IT industry. Known for his high-energy leadership and strong people skills, James has a track record of driving multimillion-dollar growth through effective strategy, negotiation, and execution.
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Ben Pisch
VP Clients and Markets NA, SenSen
Ben Pisch is a parking operations expert with a proven track record in leading large-scale enforcement programs. Now with SenSen, he combines deep operational insight with AI-driven technology to deliver smarter, more efficient parking solutions in complex urban environments.
About Hallandale Beach
A City with a Big Vision
Located between Miami and Fort Lauderdale, Hallandale Beach is a fast-growing coastal city facing increasing pressure on its limited curb space and parking infrastructure.
To keep up, city officials have launched one of the most forward-thinking enforcement upgrades in Florida: blending automation, mobile payments, and Ticket-by-Mail technology to modernize operations without overextending staff.
A City Built for Innovative
Curbside Strategy
Here’s why Hallandale Beach is a case worth learning from:
- Over 1,300 managed parking spaces across on-street and off-street locations, including high-demand beach zones
- Updated city code to support new tech, including LPR and remote enforcement solutions
- Projected over $1 million in citation revenue from expanded enforcement coverage and smarter curb management
This Learning Lab offers a front-row seat to how the city is putting all these elements to work—starting small, scaling smart, and setting a blueprint others can follow.
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What’s Working:
Insights and Resources
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Inside Hallandale’s Scalable Parking Enforcement Strategy
A one-page overview of the strategy, results, and lessons learned.
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Harvey Figueroa on Smarter Parking
More about the vision, rollout, and impact of Ticket-by-Mail in Hallandale Beach.
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Legal & Operational Insights for Ticket-by-Mail
Key compliance and implementation concerns.
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Product Overview: Ticket-by-Mail by gtechna
How the system works and why it’s trusted by cities like Hallandale Beach.
Product Overview: SenSen LPR Tech for Municipalities
License plate recognition solutions for real-time curbside enforcement.
White Paper: The Power of Curb Digitization
The foundation for smart enforcement and efficient curb space use.